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B2B Prospecting: Challenges of 2024 and Strategies for 2025 Before we look at what will work in cold emailing in 2025, let’s go over some common issues cold emailers face: High Bounce Rates Sending emails without verifying lead data can lead to high bounce rates. Low Response Rates Low reply

Introduction In the world of B2B marketing, LinkedIn has been a valuable tool for almost a decade, providing businesses with access to a vast network of potential clients. However, the critical question that arises is whether the data available on LinkedIn can be considered reliable for strategic marketing and advertising

When it comes to B2B prospecting, choosing the right partner can make all the difference in your sales and marketing efforts. Two leading names in the prospecting landscape are Bspec and Sopro. But which one offers the best value for your investment? In this SEO-friendly blog post, we’ll compare Bspec

If you chose email marketing as an unbeatable way to introduce your product or service to your potential buyers, or you have at least considered that, then this text is something that you would like to read. You know who is your targeted group, the different social platforms can quickly

Let’s resolve a dilemma that every B2B marketeer out there has been through: what to do, how to use a lot of different tools, how to do the prospecting by themselves, or perhaps even if they should employ a full-service prospecting company. So, we’re in 2021, and doing prospecting is not

Let’s face it, b2b prospecting is still the best channel for marketers out there. When done properly, it gives results fast and it converts faster than any other channel today. But it has become extremely difficult, and of course for a reason. There are a lot of “restrictions” when you